Online Business networking allows you with your business to collaborate with other business partners in your industry and share similar personal or career interests.
When done effectively, online business networking is a key factor to acquiring information, increasing your online presence and establishing a strong connection to help your business move forward. Here are the tips for a successful online business networking.
1 . Understand your Network
Get to understand the network you’re targeting first before jumping into how the other person can help your business move forward. It is easier to find information about anyone or anything online.
When you learn about a person’s life, interests, and accomplishments, it helps you to know him or her better so that he can help you move ahead and it forms a basis for a real connection other than just skipping over to the business part only.
2 . Use social network channels such as Twitter
Using social networks is a creative way of reaching out to people than cold calling or emailing them. When a person looks at your social account, he or she can know who you are, what you do and what your interests are before deciding to connecting with you. This feels less threatening than receiving a call or an email from a person you have never met physically.
3 . Provide more value
Online business networking is based on giving value to others .People will be more responsive if you’re willing to help them with something they need help with.
When starting to network, hesitate from the objective of making sales (because this is perceived as being exploitative) but instead focus on establishing a long-lasting relationship and then how to explore opportunities
4. Be consistent
It will be easier for you to start online connections, but maintaining them at the intimacy level requires commitment, relevancy, and consistency. Getting new network connections is a good thing, but if you don’t stay in touch with them is a waste of time.
But also if you only contact them when you need something, then you’ll be less relevant, but instead sharing with them regularly makes you more relevant. Send them an email just to say hello or to share something useful. When they see your name, they will feel happier and know that you care about them.
5 . Work on your online profile
Bill Corbett Jr, the president of Public Relations, Inc says “When you network online, people look at your profile, and if it doesn’t reflect an expert status, it is easier for them to neglect it ”. Therefore, by improving your social network profiles, plus sharing more content regularly will help you to develop a stream of new relationships which can be explored for opportunities.
Online business Networking is necessary for your career and for the opportunities to give and receive assistance from experts in your industry. So, the above tips are intended to helping you establish professional online business Networking.